Not a multicultural agency.
An agency for the culture.
Majority is a first-of-Its-kind creative agency that combines a multicultural talent model with award-winning general market capabilities. Mission-built to open new doors of opportunity – on the belief that diversity is the ultimate competitive advantage for ideas that land in culture.
Featured Work
Brief:
Hip Hop brought Sprite to the mainstream. It's only right that we celebrate 50 Years of Hip Hop with it's biggest icons.
Icon's Delight - Celebrating 50 Years of Hip Hop
We’ve all heard that if you have something to say then say it with your chest.
Vax That Thang Up
7 Billion +
Earned media impressions. 700+ of editorial coverage. 70+ of broadcast coverage.
190 Million
Social media impressions. 123 million GIFs & Stickers. #7 Top trending on Twitter.
30% Increase
In registrations vs. prior week. 22% increase in First-Time subscribers vs. prior week.
No matter who you are or where you’re from, as kids we all daydream of what we’ll become “some day.”
Some Day
2.6 Billion +
Earned media impressions
200 Million +
Social Impressions
163 Media Placements
across print and broadcast
From discouragement to empowerment.
Live To The Beat
Clients
Not a vendor. A cultural wing of your team.